If you’re looking to sell your house or investment property in the Central Valley without an agent, we are here to help.
Although we do deal with brokers if needed, sometimes it’s best to avoid paying the middle-man. Cash sales are so much easier and quicker.
Remember that as a seller, you will typically be paying as much as 5-6% of the sale price as commission to the selling agent/broker and buyer’s agent/broker. That’s not counting other fees and costs associated with a home sale. In certain situations, CA real estate agents can be very useful and earn their commission if they get you a really high sales price. That’s not always the case, though.
There are a few ways to avoid paying these high commissions in your CA sale.
First, there’s one thing you should understand.
In most sales in the Central Valley, roughly half of the commission you pay actually goes to pay for the buyer’s broker.
Doesn’t seem to make much sense, right?
Why are you paying for the agent on the other side of the table?
Unfortunately, it is what it is and there is no way around it unless your broker/agent represents both sides of the deal and gives you a commission discount. This is rare and it’s also a questionable practice because it’s a conflict of interest.
Be sure and factor in the commissions paid when you’re looking at the comparable sales. If the properties similar to yours sold for prices that included commissions, take that into account.
Don’t underprice your property – Price is so that you are getting what you need to get out of it minus the commissions and fees.
Sometimes in the Central Valley, buyers might not be represented by an agent and they won’t know to ask about the buyer’s side of the commission. Don’t remind them if you don’t want to pay them, but be ready for it in case it comes up during the negotiation.
All commissions are negotiable. Discuss it with your selling agent. Perhaps they will come down in price or they will put a stipulation on the sale that the buyer’s side commission is to be lower. However, in most cases, the buyer’s commission can’t and won’t be negotiated until the offer process.
If you don’t leave room for the buyer’s agent’s commission, you’ll be excluding most of the buyers in the market in the Central Valley.
Over 90% of real estate transactions happen through the MLS ( Multiple Listing Service). It’s the main database that all the brokers in the Central Valley use to access information for their clients on the houses, condos, land and investment properties for sale, along with data on the sold prices.
At one point, you had to pay a full commission to get your property on the MLS. Now in the Central Valley, there are a few brokers who will charge you a fee just to list your property on the MLS. In most cases, you spend a few hundred bucks and you only pay commission if the sale actually closes.
Compared to the cost of advertising and other marketing, the MLS is still one of the most affordable and effective ways to market your property to a very wide audience.
All the major real estate search sites like Realtor.com, Zillow, Redfin, Yahoo Homes, etc. get data from the MLS. Chances are good that when you post your listing in the Central Valley to the MLS, information on your property will end up on most major real estate sites within just a few days.
Advertising is a gamble. Sometimes open houses in the Central Valley CA can be a great way to sell property, and sometimes they’re a complete waste of time. Sometimes marketing works. Sometimes it does not.
If you are going to sell your property on your own, you have to market it well.
If you decide to sell your house yourself to avoid the selling agent/broker costs, going FSBO (For Sale By Owner) also has its challenges. You really need to market it well to generate exposure and better offers.
In theory, real estate agents charge high commissions because they have to spend a lot of money up front to advertise your property. They are advertising multiple properties at once, which hopefully generates more phone calls. Obviously, they’ll make good profits by selling lots of houses if their marketing is effective.
Certain properties might require thousands of dollars in advertising expenses before the right buyer happens to see the ad and call. The selling agent should pay for this, so remember you’d have to pay for it yourself if going FSBO. It may ultimately be a wash. Weigh your costs and your risks before decided to use a real estate agent or selling it yourself.
If you want to avoid paying any commissions and for-sale-by owner expenses, you can also sell your house to a CASH investor.
Offer4Cash offers fair cash prices for houses and properties, and we can help you close quickly. Avoid the 30-60 day escrows and close in less than a week! Most importantly, you wont have to pay ANY broker commissions or fees. We buy directly from you with a cash payment, so you’ll have the money in hand as soon as the sale closes.
Yes, a cash offer will not be as high as what you may sell for if you go through the traditional real estate process, but when you factor in all the fees and commissions (or marketing costs if you sell it yourself), it may even out. Think of the stress you can avoid as well, especially if you are in a situation where you need to sell the property quickly (foreclosure, job relocation, divorce, unwanted inheritance, etc.)
Sometimes we’ll purchase the Central Valley houses, fix them up, then rent them out. Sometimes we’ll fix them up and sell them to other people looking for great homes in the area, and a lot of other reasons, too. We love to hear from people like you who are thinking of selling anywhere in Modesto or the surrounding Central Valley areas.
We’re investors who care a lot about the Central Valley.
We close fast and pay cash in as little as just 3-5 days. Give us a call now at (209) 661-7385 or fill out the short form over here.